About Farrah’s Liquor Collective
High quality wine, beer and spirits is what we are all looking for and Farrah's Liquor Collective (FLC) gives this to you in spades. FLC is an innovative liquor wholesaler/retailer that has designed a unique business model that cuts the supply costs of doing business and passes on all the savings to you our customers.
What We Do
We love working closely with amazing Australian producers and with our unique model we are able to deliver amazing prices to you while still supporting the producers to help them with reducing prices while maintaining a sustainable profit for the producer.
Our Values
We are fiercely independent and whilst we provide a wide range of boutique, small-batch local and international products everything that we sell has to pass our quality assurance panel so that we only sell delicious well-crafted products.
Quality‑Assured Wines, Beers and Spirits
It is our aim to grow the range constantly and bring these amazing producers from their winery, brewery and Distillery to you at brilliant prices. Our 2400m2 Fyshwick shopfront and warehouse you can drop in and get the expert service from Matt and his staff to find the perfect drop for your every occasion or you can get online to FLC website and order online and have them delivered to your door and we are on the phone if you need some advice to help you online.
Wholesale Delivery to all Capital Cities
If you own a licensed venue and are looking for a wholesale partner then FLC is your one stop shop for all your liquor requirement. Saving you on your costs is in our DNA and our online portal puts you 24/7 shopping at your fingertips. Its not enough just to save, we pride ourselves on being the best at servicing our wholesale clients. Apply here
As Seen In
Farrah’s Liquor Collective and founder Matt Farrah have been featured in a range of Canberra and national media outlets for our innovative producer‑to‑customer liquor model and support of small producers.
- HerCanberra – “Farrah’s Liquor Collective: a new frontier in alcohol shopping”
- Region Media – “Huge wine, beer and spirit tasting at Farrah’s Liquor Collective”
- Region Media – “It took a lot of bottle, but Matt’s cracked the perfect business model”
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Region Media – “Farrah’s Liquor Collective: championing local small business through new wholesale operation”
B2B Magazine – “Farrah’s Liquor Collective: championing local small business through new wholesale operation” - Region Media – “Wine lovers raise their glasses to Matt Farrah’s one‑stop liquor shop”
- OutInCanberra – “Farrah’s Liquor Collective – a safe haven for Aussie producers”
- Eventfinda – Farrah’s Liquor Collective venue and event listings
These independent articles highlight our Fyshwick warehouse, direct‑from‑producer pricing, tasting events and our role in supporting 150–200 boutique producers and local importers across Canberra.
Learn more about our story here.